Building a better grocery shopping experience.
We carefully crafted a purpose-built meal planning and grocery shopping app. Designed to cut back on repetitive tasks, the app makes the typically mundane task of list-making speedy and delightful.
A bold, bright color palette and photos of fresh fruits and vegetables throughout the marketing materials evoke the excitement of cooking while sublimally suggesting a healthy, whole food lifestyle.
We developed an identity system with a fun, bubbly personality.